How important are trailers in Star Wars culture?

For the 130th episode of the WhoDatJedi podcast, your hosts -- Aaron Svoboda (@Aaron_Svoboda), Alfredo Narvaez (@NOLA_Fredo) and David Gladow (@davegladow) -- take a journey back through the history of Star Wars trailers. How have they evolved over time? How have they become more (and less) important during different eras? How critical a piece are they in the overall marketing effort? And which ones have been the most (and least) effective, and what do they share in common with other movie trailers? Let's talk trailers!

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Read more of Fredo's musings here.

Read more of Dave's musings here.

Song credit: Far, Far Away (Star Wars Jazz), by the Swamp Donkeys
Visit their website for more of their music!

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